Privacy Policy
Last updated: September 6, 2026
Introduction
UpRush Social Geekers, Inc. ("we", "us", or "our") operates the WhatMatters task organizer application. This Privacy Policy explains how we collect, use, and protect your information when you use our service. By using WhatMatters, you agree to the practices described in this policy.
Information We Collect
We collect information you provide directly, such as your name, email address, job title, team size, and task data. We also automatically collect usage data, device information, and cookies to improve your experience and maintain service security.
How We Use Your Information
We use your information to provide and improve the service, personalize task prioritization based on your role and team context, send task reminders and notifications you have opted into, communicate updates, and ensure the security and integrity of the platform.
Data Sharing
We do not sell your personal information. We may share data with trusted service providers who help us run the platform (such as hosting and email delivery), when required by law, or in connection with a business transfer. All third parties are bound by confidentiality obligations.
Data Security
We implement industry-standard safeguards to protect your data, including encryption in transit and at rest, access controls, and regular security reviews. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.
Your Rights
You may access, update, or delete your personal information through your account settings. You can opt out of non-essential communications at any time. To request data export or account deletion, contact Base44 support.
Data Retention
We retain your data for as long as your account is active or as needed to provide the service. When you delete your account, we remove your personal data within a reasonable period, except where retention is required by law.
Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of significant changes by posting the updated policy in the app or contacting you directly. Continued use of the service after changes constitutes acceptance of the revised policy.
Contact Us
If you have questions about this Privacy Policy or your data, please contact Base44 support for assistance.